Scruples

URBAN SHOCK - Colour Craze

  • URBAN SHOCK  - Colour Craze
  • URBAN SHOCK  - Colour Craze
  • URBAN SHOCK  - Colour Craze
  • URBAN SHOCK  - Colour Craze
  • URBAN SHOCK  - Colour Craze
  • URBAN SHOCK  - Colour Craze
  • URBAN SHOCK  - Colour Craze
  • URBAN SHOCK  - Colour Craze
  • URBAN SHOCK  - Colour Craze
  • URBAN SHOCK  - Colour Craze

Scruples

URBAN SHOCK - Colour Craze

URBAN SHOCK - Colour Craze

What it is:

URBAN SHOCK Color Craze is an ammonia and peroxide-free direct dye hair colour that can be used professionally or retailed to clients.

Available in 8 intense colors that mix to create custom vibrant or pastel shades; Teal, Red, Blue, Purple, Pink, Orange, Green and Yellow

Key Benefits:

  • Contains no ammonia
  • Requires no peroxide developer
  • Direct dye in a conditioner base
  • Mix it to create custom colors
  • Dilute with URBAN SHOCK Colour Craze Pastel Mixer  to create beautiful pastels
  • Professional and retail use
  • Vibrant shades last 2 – 4 weeks
  • Pastel and subtle shades last 1 – 2 weeks

What it is formulated WITH:
Scruples’ Protective Barrier Complex (PBX®)

  • Mucopolysaccharides: adds moisture-binding qualities to keep hair flexible, healthy and shiny
  • UV absorbers: helps protect hair from environmental damage and colour fade
  • Hydrolyzed cationic proteins: provides hair with strength, body and volume
  • Silicone conditioners: promotes shine for healthy, conditioned hair

What else you need to know:

  • This product is cruelty-free