URBAN SHOCK - Brights Direct Dye
What it is:
A shocking series of bright, pigment-packed, direct dye hair colours that
expand the URBAN SHOCK palette.
Available in 8 gel-based, direct dye colours in a professional 3 oz tube, no developer required.
- Long-lasting, highly concentrated colours that last up to 25 shampoos
- Encourage self-expression with intermixable shades and a clear mixer that allows for unlimited palette potential
- Scruples’ Protective Barrier Complex (PBX®) surrounds and shields the direct dye molecule during application, for seamless colour saturation
- Defends against damage on pre-lightened hair with ECOCERT® certified ingredients
What it is formulated WITH:
- Nourishing shea butter
- Rejuvenating pomegranate goji berry superfruit blend
What it is formulated WITHOUT:
What else you need to know:
- This product is cruelty-free